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Privacy Policy

Last updated: 27 April 2026

1. Who we are

Alfred Ops Limited (“AlfredOps”, “we”, “our”) is a company registered in England and Wales. We provide an AI-powered operations intelligence platform for the hospitality industry. For any privacy-related enquiries, please contact us at info@alfredops.com.

2. What data we collect

When you submit a request access form on our website, we collect:

  • Your name
  • Your email address
  • Your company name and number of sites (if provided)

We may also collect standard web analytics data such as page views, referral sources, and browser type through privacy-respecting analytics tools. We do not use tracking cookies for advertising purposes.

3. How we use your data

We use the personal data you provide to:

  • Respond to your enquiry about our product
  • Provide you with information about Alfred Ops and our services
  • Communicate with you about product updates and availability

We will not send you unsolicited marketing communications without your explicit consent. You may opt out of any communications at any time by contacting us.

4. Data storage and security

Your data is stored securely using industry-standard encryption and access controls. We do not sell, rent, or share your personal data with third parties for their own marketing purposes. We may share data with service providers who assist us in operating our website and services, subject to appropriate data processing agreements.

5. Your rights

Under the UK General Data Protection Regulation (UK GDPR), you have the right to:

  • Access the personal data we hold about you
  • Request correction of inaccurate data
  • Request deletion of your data
  • Object to or restrict the processing of your data
  • Request portability of your data

To exercise any of these rights, please contact us at info@alfredops.com. We will respond to your request within 30 days.

6. Data retention

We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected, or as required by law. Contact form submissions are retained for up to 24 months unless you request earlier deletion.

7. Changes to this policy

We may update this privacy policy from time to time. Any changes will be posted on this page with an updated revision date.

8. Contact

Alfred Ops Limited
info@alfredops.com